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The Diamond's Journey

Recognized today as the birthstone for April, the diamond is also the gem that marks the 60th and 75th wedding anniversaries. Diamonds are created deep within the earth, under huge pressure and high temperatures, from carbonic gases. The largest diamond mines are in Australia, South Africa, and Russia. The first diamonds were discovered in India and were the sole property of kings and royalties.

The Diamond's Journey

The Art of Diamond Shaping

Each diamond has a unique story to tell. However, its cutting and polishing that brings out its true narrative, revealing its brightest shine. The cut of a diamond impacts its reflection, influencing its brightness, color dispersion, and patterns of light and dark. The universally admired Round Brilliant Cut stands testament to this art of shaping.


Round brilliant diamonds are synonymous with timeless elegance. Designed for optimal light reflection, these diamonds dazzle with exceptional sparkle, making them an eternal favorite.


A modern favorite, the princess cut is defined by its square or rectangular silhouette, offering a contemporary feel while boasting incredible sparkle.


Characterized by its elongated rectangle form, the baguette cut exudes understated elegance, often utilized as side stones to complement center gems.


Resembling a teardrop, pear-shaped diamonds combine the brilliance of round diamonds with a unique, tapered point at one end. This shape is both distinctive and feminine.


With its elongated form, oval diamonds give an illusion of greater size. Their symmetrical design and dazzling brilliance make them a popular choice for various jewelry styles.


An elongated shape with pointed ends, marquise diamonds maximize carat weight, making them appear larger than other diamonds of the same carat. Their boat-like shape has an air of vintage romance.

Diamond Cut Scale


Diamonds under this category promise unparalleled radiance. Their facets perfectly reflect and disperse light, combining pure brightness with fiery flashes, rendering them incomparably luminous.

Very Good

Diamonds in this category showcase an impressive sparkle, with most light reflecting through the top. They deliver great value and brilliance.


Still offering a quality sparkle, these diamonds reflect a good amount of light. They offer beauty at a more approachable price point.


Fair cuts reflect a moderate amount of light, more suited for smaller diamonds where differences are less noticeable.


Light performance is compromised in these diamonds, and brilliance is often subdued.

Diamond Color Chart

What is Diamond Color?

Not all diamonds are purely clear. Nature sometimes infuses them with subtle hues due to trace elements. The rarest, completely colorless diamonds, are prized, setting standards for all others.

D - F Color

The pinnacle of diamond colors, representing a pristine icy hue – a rarity that’s highly coveted.

G - J Color

Nearly colorless, these diamonds show minute traces of color only discernible to expert eyes.

K - M Color

Diamonds with a touch of color, yet still offer a near-colorless appearance.

N - R Color

Diamonds with a touch of color, yet still offer a near-colorless appearance.

S - Z Color

While still beautiful, these diamonds begin to exhibit a warmer tone, more noticeable when compared to higher grades.

Diamond Clarity Chart

Beyond their shimmering exterior, diamonds have a world within. Dive into our comprehensive clarity guide below to understand the diamond’s intrinsic characteristics.

Flawless (FL): Pristine Perfection

A rarity in the world of diamonds, flawless gems have zero inclusions, placing them in an elite bracket.

(VVS1 & VVS2): Almost Immaculate

Diamonds that fall under this category are nearly flawless, with only the minutest inclusions that are challenging to detect, even under 10x magnification.

(VS1 & VS2): Minor Inclusions

Diamonds within this clarity range possess small inclusions that often remain invisible to the naked eye but may be discerned under magnification.

(SI1 & SI2): Subtle Imperfections

These diamonds exhibit inclusions that might be spotted with magnification and, on rare occasions, by the discerning eye.

(I1, I2, & I3): Observable Imperfections

Diamonds in this category have inclusions that are usually visible without magnification, which can influence the gem’s transparency and brilliance.

Diamond Carat Weight

Though their weight remains consistent, different diamond shapes can offer varied visual sizes. For instance, a 1-carat radiant diamond might appear smaller than a 1-carat pear, but they weigh the same.

0.50 ct.
0.75 ct.
1.00 ct.
2.00 ct.
5.00 ct.

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